Building on prior collaboration, ISG is providing concept and prototype development services for a new 308,000‑square‑foot SCHEELS sporting goods and outdoor recreation store. Supporting the client’s customer service expertise and passion for their products, experiential elements are fully integrated into the design, creating a cohesive, immersive experience aligned with the SCHEELS brand. When completed in spring 2028, the location in Blaine Town Center will be a destination retail environment.